http://www.fizbang.com/1-3-06.php
Logo "touch-up" is one of our most frequent requests. Our final work must be more effective, more visually appealing, and most importantly, recognizable as a revision of the old logo. How do we go about this? I wrote this guide both to offer potential business clients insight into our graphic design process and to help aspiring graphic designers.
- Logo Design Objectives
- Tips for Improving Logos
- Apple's and Microsoft's Logos
- How We Improve a Logo
- Conclusion
January 18, 2006
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